Support for Trade
The California walnut industry has a long tradition of producing a healthy, safe, quality food product for our global consumers. Sharing our story through smart, strategic marketing and advertising programs allows us to connect with our audiences and increase demand for walnuts.
Trade activity for the California Walnut Commission in MENA region is coordinated by PPR ME Co. (Marketing & PR) based in Dubai, UAE.
We have trade programs running in the MENA region to develop increased awareness and purchase of California walnuts by consumers while supporting trade on new and exciting channels for usage as a key ingredient in packaged foods.
We work with importers, wholesalers, nut processors, manufacturers and retailers to increase the sales of California walnuts in the MENA region and to grow the market for California walnuts.
With a selected MENA reach of trade support and news, including our website, the CWC will keep the trade both up-to-date on activities and offer promotional support where needed in the countries listed within our program.
The California Walnut Commission aims to support industry organizations – the range of activities that we can offer in the MENA region can be summarized as follows:
- Point of Purchase (PoP) & in-store promotions
- Product launch support
- Product development support
- Trade news and California Walnut reports
- Use of origin logo (California walnuts), e.g. on packaging
Please contact us should you wish to discuss an incentive to help boost your trade use of California Walnuts. For example, if you are already supplying California into the supply chain and would like to investigate creative ways to help increase product sales with your customers, we would like to meet with you.
Contact for the Trade in MENA Region
Talk to us about the trade use of California Walnuts and the support we can offer in the MENA region.
Contact us here:
Email us on cwc@promedia.com.tr